People People logo

I don’t have a better idea…… yet

I don’t have a better idea…… yet

I-don't-have-a-better-idea-yet

Someone has an idea about how to do something but you don’t agree with the approach. If you say that you don’t agree you often get this comment back: “well – do you have a better idea?” And many times, you don’t. In this very common scenario, a group usually run with the first idea because it was the only one around when you had the discussion. Coming from a profession where having the right ideas are a major part…

Continue reading …

Boring products evolve into the next big thing

Old-phone-lifestyle-product

If you would have told a phone maker in the 80s or even 90s that phones will become a hot lifestyle product after 2007, few or none would have believed you. This mindset most likely prevented phone makers to strive for the phone future that would turn out to be the billion dollar industry we have today. Which products of today suffer from the same mindset? Who would believe you if you said that Power Sockets, an Iron or a…

Continue reading …

Be Netflix, not Blockbuster

netflix_blockbuster_visuals

When Netflix started off, Blockbuster tried to stay competitive with a Rent DVDs by mail service. Blockbuster went from ninety thousand employees in 2004 to bankruptcy in 2010, much because of Netflix success. It’s hard to innovate in an established company culture. Most companies have their own truths and best practises that are great for many things, but not for becoming the next big thing or even staying alive. Instead, companies with best practises and tons of experience often get…

Continue reading …

Wearable IoT for Snickers Workwear

snickers_workwear_case_image_people_people

People People have helped Snickers Workwear to design and develop the next generation of craftsmen protection. This wearable IoT product is called Tracker 1. One of its key features is to helps a user keep track of the quality of their knee protection by measuring how many times a knee hits the ground. What you see is a first prototype and right now, 100 craftsmen across five countries are taking part in a test to see how wearable technology can…

Continue reading …