People People


The Problem

How do you make Grand Cuisine by Electrolux professional into a genuine example of impeccable craftmanship?

The Solution

Involve People People in the Color and Material Design to get all product details to perfection

Eco note

By using genuine materials that age beautifully, these products will last for a very long time.

The full Story

“We wanted to create something that could be put into a private home and fit in perfectly. The materials and the execution of the details give it a presence, whether you have a super modern kitchen or if you’re more traditional with a country-style kitchen.” – Henrik Otto. Design Director

Our task involved:

  1. Finding out how the products are supposed to be experienced
  2. Choosing and developing materials so that every nuance and finish supports that experience
  3. Working closely together with Industrial Designeers and Engineers to design shapes and functional features that are optimal for those materials 

The product family

People People has been involved with the Color and Material Design in eight of the nine products in the Grand Cuisine Family. Below are some images of the products

Close up on The Surround Induction Zone by Electrolux Professional with People People
Image courtesy of Grand Cuisine by Electrolux Professional

The Surround Induction Zone by Electrolux Professional with People People
Image courtesy of Grand Cuisine by Electrolux Professional

Gas Cook Top Grand Cuisine Electrolux professional People People
Image courtesy of Grand Cuisine by Electrolux Professional

Gas Hob Close Up by Electrolux Professional with People People

Image courtesy of Grand Cuisine by Electrolux Professional

Gas Top Detail by Electrolux Professional with People People

Image courtesy of Grand Cuisine by Electrolux Professional

Stainless Steel handle for Combination Oven and Blast Chiller by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

Combination Oven by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

Blast Chiller by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

Induction Zone by Electrolux Professional with People People

 Image Courtesy of Grand Cuisine by Electrolux Professional

Sear Hob by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

Sear Hob by Electrolux Profession with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

Precision Vacuum Sealer by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

Precision Vacuum Sealer Detail by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

The Stand Mixer Close Up by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

The Stand Mixer by Electrolux Professional with People People

Image Courtesy of Grand Cuisine by Electrolux Professional

For more info you can check out the dedicated website for Grand Cuisine by Electrolux Professional here


  • Claes

    It looks great.. I have to look clooser in real

    Peoplepeople fan No 1

  • Melker

    It looks smart, I like it!

  • Dang

    Uh oh…

  • double dang

    hah busted

  • charge

    hahaha *burned*